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 Digital Marketing Degrees
 

Here is our analysis into the agenda marketing-related amount programs at universities and colleges in the United States. It includes absolute links to the capital class page, additional data on courses accompanying to internet marketing, amusing media marketing, e-commerce or e-business. The types of programs include:

• Bachelor’s degrees with a agenda business major, concentration/emphasis, or minor.

• Master’s degrees primarily about agenda marketing, or with a concentration/emphasis.

• Non-degree affidavit programs primarily about agenda marketing.


Alabama

The University of Alabama at Birmingham (UAB)
Graduate Certificate in Social Media
digital marketing courses:

  1.     Social Media and Virtual Communities in Business (online)
  2.     Web Analytics (online)
  3.     Plus 1 social media course from any graduate program at UAB, approved by advisor

Arizona

Arizona State University
Marketing B.S. with a concentration in Digital and Integrated Marketing Communications
digital marketing courses:

  1.     Digital Marketing in Practice
  2.     Social Media and Content Marketing

California

Azusa Pacific University
B.A. in Management degree – Digital Marketing emphasis
digital marketing courses:

  1.     Marketing and E-Commerce
  2.     Digital Marketing
  3.     Analyzing and Optimization of Digital Media
  4.     Digital Consumer Behavior
  5.     Global Viral Marketing

California State University – Northridge
Minor in Interactive Marketing
digital marketing courses:

  1.     Consumer Information in the Digital Age
  2.     Marketing Metrics and Insights
  3.     Internet Marketing
  4.     Social Media Marketing

Santa Clara University
MBA, Marketing Concentration, Digital Marketing and e.Commerce Emphasis
digital marketing courses:

    Internet Marketing & e.Commerce
    Social Media Marketing
    Mobile Marketing and mCommerce

Connecticut

Sacred Heart University
Digital Marketing Graduate Program Certificate
digital marketing courses:

    Digital Marketing
    Marketing Analytics

Sacred Heart University
M.S. in Digital Marketing
digital marketing courses:

    Digital Marketing
    Marketing Analytics
    Applied Topics in Digital Marketing
    Capstone Thesis in Digital Marketing OR Capstone Project in Digital Marketing

University of Connecticut
Digital Marketing & Analytics Undergraduate Certificate
digital marketing courses:

    Digital Marketing
    Marketing & Digital Analytics
    Integrated Marketing Communication in the Digital Age

District of Columbia (DC)

George Washington University
MBA Concentration – Marketing Communications & Digital Marketing
digital marketing courses:

    Electronic Marketing
    Web Analytics & Online Advertising
    Social Network Analytics
 

Georgetown University
Professional Certificate – Digital Marketing
digital marketing courses:

  1.     Digital Marketing Strategy
  2.     Web and Mobile Design and Usability
  3.     Advanced Marketing Analytics and Reporting
  4.     Content Marketing
  5.     Viral Marketing: Creating Buzz
  6.     Advanced Digital Marketing Strategies, Search Marketing

   

Georgetown University


Professional Certificate – Social Media Marketing
digital marketing courses:

  1.     Using Social Media Tools Effectively
  2.     Writing for Social Media
  3.     Social Media Strategies & Tactics
  4.     Measuring & Calculating Return on Investment for Social Media
  5.     Capstone Course in Social Media

   

Florida

Florida Atlantic University
Digital Marketing Minor
digital marketing courses:

  1.     Social Media Innovation
  2.     Social, Legal and Ethical Issues of Digital Data
  3.     Social Media and Web Technologies
  4.     Social Media and Web Analytics
  5.     Marketing on the Internet

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